Bookassist supplies booking and call centre technology to Hotel Points loyalty scheme

Bookassist are providing the online booking technology behind the newly-launched HOTELPOINTS promotion. Partnering with incentive company Win|Win who operate HotelPoints, the promotion has now launched around Ireland offering exclusive special discount accommodation and holiday packages for the low season through business loyalty schemes.

HotelPoints is the leading UK & Irish hotel promotions specialist, promoting value hotel breaks in the knowledge that hotel promotions are more successful than any other form of travel & leisure promotion.

HotelPoints have relationships with over 1,000 hotels in Ireland & the UK and over 25,000 hotels worldwide and are responsible for over €100 million in worldwide hotel sales and therefore large discounts have been negotiated with the participating hotels. It is because of these large discounts that HotelPoints are positioned to run successful hotel promotions for their clients.

Retailers DID Electrical and Shaws Department Stores are the first HotelPoints clients to offer their customers this great value loyalty deal and others are lining up to be a part of this new incentive programme. Bookers make their reservations through a private web-site or use a special call centre service. "Both online and call-centre avenues are powered by the Bookassist system and we are confident of our ability to handle high volume as required by HotelPoints", said Mary Collins, Bookassist Web Presence Team Leader. "We look forward to HotelPoints's early expansion of the incentive scheme to other business clients keen to offer loyalty schemes to their customers".